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BRANDING

 

In the Virtual world the "looks" are everything. 

Here is some keys to focus and get clear on when creating your brand. Good luck, enjoy!

Branding-Header-Mobile.jpg

Why Brand Style Guide is essential to every business/creator?  

  

A strong brand will support you in building a solid successful business that speaks to and attracts the right target audience. In a typical business you have a product and/or services you are selling to your Clients. A clear Brand is essential for your Clients to recognise your business and remember it. Building a memorable brand and using the guidelines in marketing, design and website processess must be consistent. 
 

Brand guidelines, also known as a brand style guide, govern the composition, design, and general look-and-feel of a company's branding.

Brand guidelines can dictate the content of a logo, blog, website, advertisement, and similar marketing collateral. 

 

In the Virtual world the "looks" are everything. Choose your look and allow your Clients to memorise you.  

Branding
Typography
Prints

Brand Style Guide by KIXPERIENCE

 

Please clearly establish the following:

 

  1. COMPANY NAME  ........................................................................................................

  2. LOGO                          ........................................................................................................

  3. INTRODUCTION     ........................................................................................................

  4. ABOUT US                  ........................................................................................................

  5. - ETHOS                      ........................................................................................................

  6. - MISSION                  ........................................................................................................

  7. - ESSENCE                 ........................................................................................................

  8. - PHILOSOPHY         ........................................................................................................

  9. CORE VALUES          ........................................................................................................

  10. NAME                            ........................................................................................................

  11. LOGO                            ........................................................................................................

  12. SUB- BRANDS           ........................................................................................................

  13. TYPOGRAPHY            ........................................................................................................

  14. ICONS                           ........................................................................................................

  15. COLOURS                    ........................................................................................................

  16. HEX, RGB, CMYK CODES  .............................................................................................

  17. PRIMARY PALETTE    ........................................................................................................

  18. SECONDARY PALETTE       .............................................................................................

  19. OVERVIEW OF THE BRAND    ......................................................................................

  20. The inspiration                 ........................................................................................................

  21. Colour Palette                ........................................................................................................

  22. Patterns                           ........................................................................................................

  23. The Style                          ........................................................................................................

  24. Icon Design                      ........................................................................................................

  25. HEADSPACE FOR VISITORS    ......................................................................................

  26. KEYWORDS                  ........................................................................................................

  27. WORD CLOUD           ........................................................................................................

  28. MOOD, INSPIRATION BOARD ....................................................................................

Done!

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